For Coaches · Free Assessment · 2 Minutes

You're Having Sales Conversations That Should Close. But Don't.

You're getting interest. You're having good conversations. But when it comes time to decide, something breaks. This free assessment shows you exactly which of the nine steps in your sales process is costing you clients.

You're hearing "I need to think about it" more than you should. And you know it's costing you clients.

Nine targeted questions that pinpoint the exact step where your deals are breaking down
Your personalized result tells you where to focus, not just what's wrong
Built on $55M+ in real coaching sales across 11,000+ consultations
Free. No credit card. Results in under two minutes.
Take the Free
Sales Process Assessment
Nine questions. Two minutes. You'll know exactly where your process is breaking down.
Pinpoints the specific step costing you clients
Three stages. Nine steps. One clear breakdown.
Built on $55M+ in real coaching sales
Take the Free Assessment Free · No credit card · Results in 2 minutes
Free. Instant results. No credit card.
The 9-Step Selling Made Simple Roadmap
Boyd Hoffmann
Boyd Hoffmann
21 Years in Sales  ·  $55M+ in Coaching Sales

You're getting on calls. You're having real conversations. People are interested. But something happens between the conversation and the decision.

Conversations that should convert, don't. Prospects go quiet after a strong call. Interest doesn't turn into commitment.

That's not random. It means something in your process isn't doing its job.

If Any of This Sounds Familiar,
Your Process Has a Gap

Not confidence problems. Not market problems. Structural breakdowns. The same step, on every call.

Conversations end with "let me think about it" and you never hear back
Objections derail calls that were going well
Qualified prospects go quiet after a strong first call
You drop your price instead of holding your value
Every sales call feels like starting from zero
Your ability to help people is limited by your ability to close them

There Are Nine Places Your Process Can Break Down. Most Coaches Are Losing at the Same One.

The assessment maps all nine steps across three stages. Answer nine questions and you'll see exactly where deals stall, where prospects go cold, and where closes fall apart. Then you fix the right thing.

01
See Where You're Losing Deals

Nine steps across three stages. The assessment scores each one based on your answers. You'll immediately see whether a step is where your process is breaking down, or whether you've already got it handled.

02
Stop Guessing. Start Fixing.

You're losing at a specific step. The same one, every time. You can't fix what you can't see. The assessment makes it visible.

03
Close Without Pressure or Scripts

Built on one principle: a person convinced against their will is of the same opinion still. No pressure tactics. No closing techniques. A process that leads people to their own decision.

It might not be your leads.
It might not be your confidence or your sales skills.
But something in your process is breaking down. And you don't know what.

Until you understand where the sale is breaking down, nothing will change.

Boyd Hoffmann

21 Years. $55M+ in Coaching Sales. One Repeatable System.

Boyd Hoffmann didn't build this system by studying sales theory. He built it across more than 11,000 sales consultations, watching where coaches lose deals, what phrases cost them closings, and which gaps in the process are responsible for most of the "I need to think about it" responses that never convert.

The result is a 9-step framework that gives you the same structure the top closers use, without the pressure, the scripts, or the tactics that make selling feel like something you have to apologize for.

$55M+In Coaching Sales
21+Years Experience
11k+Sales Consultations

Every deal you don't close isn't just lost revenue. It's time you don't get back. Energy you spent that went nowhere. And confidence that slowly starts to drop, even when you know you're capable.

The gap in your process is the problem. The assessment finds it.

Three Steps to Find Your Breakdown and Fix It

01
Take the Free Assessment

Answer nine questions about how your sales conversations actually go. Takes less than two minutes. No signup required to start.

02
See Your Breakdown

Your result maps directly to the step in the Selling Made Simple system where your process is losing deals. Most coaches recognize it immediately.

03
Walk Into Your Next Call with a Fix

Once you know which step to address, everything changes. Show up with a process, not a script. One that moves the conversation forward and leads to a decision instead of a stall.

At This Point, You Already Know Something in Your Sales Process Isn't Working.

You've seen the conversations. You've felt where things stall. And you know you're closer than your results reflect.

The assessment tells you which of the nine steps is responsible. Answer nine questions, get your result, and you'll know exactly where to focus.

"A person convinced against their will is of the same opinion still." Dale Carnegie · The philosophy behind every step of this system

This Is Where You Find It.

Answer nine questions about how your sales conversations actually go. You'll see your result in under two minutes, mapped directly to the step in your process that's costing you clients.

Take the Free Assessment Free · 2 Minutes · No Credit Card